An identity with a screw loose The new identity is based on screwed-in letters, which can be removed to create different iterations of the identity. The consultancies worked together to devise the name and identity for the centre, formed from the merger of the Cornerhouse and the Library Theatre Company. The organisation will produce, host and support a multi-disciplinary arts programme, learning and participation, performance and digital innovation. O Street and Creative Concern initially undertook research with audiences and stakeholders through workshops, and developed the ‘brand personality’ for Home around the concept  ‘The Play of Ideas’, according to O Street. Source: Design Week

An identity with a screw loose

The new identity is based on screwed-in letters, which can be removed to create different iterations of the identity.

The consultancies worked together to devise the name and identity for the centre, formed from the merger of the Cornerhouse and the Library Theatre Company. The organisation will produce, host and support a multi-disciplinary arts programme, learning and participation, performance and digital innovation.

O Street and Creative Concern initially undertook research with audiences and stakeholders through workshops, and developed the ‘brand personality’ for Home around the concept  ‘The Play of Ideas’, according to O Street.

Source: Design Week